Detroit Auto Show: 5 Automakers to Watch
Sith gun robh so…
The North American International Auto Show will go light on the glitz and gas guzzlers this year, as exhibitors (two of them fresh from a bailout) seek to demonstrate efficiency, innovation and frugality. Even SUVs — most notably the 30-mpg-highway 2010 Chevy Equinox — are sporting improved fuel economy. With at least seven manufacturers, including Nissan Motor Co. and Mitsubishi Motors Corp., opting out of corporate representation at the Detroit event, smaller startups and new green concepts from established automakers just might steal the show. We’ll be watching to see how these five electric and hybrid vehicle exhibitors perform in the spotlight:
BYD Auto: Chinese battery company BYD made its North American debut at the 2008 Detroit show with its H6 DM hybrid. Over the last year, BYD has entered the green auto race in earnest, thanks in part to a $230 million investment from Warren Buffett, the launch of a plug-in hybrid (the F3DM) earlier this month, and plans to roll out an all-electric car, the e6 in 2009.
The article rolls through four additional marques to watch: Fisker [gorgeous and meaningless], Honda’s Insight, Tesla [almost as irrelevant as Fisker - and they're busy suing each other] and, of course, Toyota - a revamped Prius and more.